Basic
Free
- Contacts and groups
- Offers to your own groups by email
- Responding via a link, in four languages
- Order confirmation and dossier with every agreement
For growers and traders in potatoes, vegetables and fruit
A buyer for every lot, even the last one.Your surplus lot with all your buyers in one go.
Offer a lot to your own trade network in one go. Buyers respond via a link, no account needed. An agreement instantly becomes an order confirmation and a dossier.
Your own groups are free. Your regular customers stay your regular customers.
Elstar class II · 22 t
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Agreed 12 tWholesaler · Cologneresponded via the German page
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Bid 10 tImporter · Polandresponded via the Polish page
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QuestionJuice processor · Netherlands“Can you deliver on Friday too?”
Order confirmation sent · dossier started
Your regular customers are not the problem. The rest is.
Class II, an odd size or simply too much: that part takes the most time and earns the least.
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The morning round
Calling and messaging dozens of buyers, and nobody has the overview.
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A product that will not wait
Every day a surplus lot sits there costs money.
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Deals scattered across chats
An “ok” in WhatsApp is not an order confirmation.
From surplus lot to dossier in four steps
Your buyers get an email with a link. As easy as a text message.
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Step 1: Put your network into groups
Groups fill themselves by product, role, country and labels.
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Step 2: Offer the lot
Product, class, quantity and, if you like, your price. Choose the groups and send.
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Step 3: Buyers respond via a link
Agree, bid or ask. No account, in their own language. Everything arrives in one place.
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Step 4: An agreement becomes a dossier
The buyer gets an order confirmation by email and the agreement is on record. Tracking loads and payment is planned. More about the dossier
Built for how the fresh trade really works
Your network stays yours
Not an open marketplace. Only your own company sees your address book and your groups.
Buyers do not see each other
Everyone gets their own link. Only those in the chosen groups see your price.
In your buyer’s language
Email and response page in Dutch, German, Polish or English.
Why not just a mailing list?
A mailing list gets your offer out the door. With OpenAGF, something useful comes back too.
| Aspect | Mailing list | OpenAGF |
|---|---|---|
| Responses | In separate chats | In one place, with quantity and bid |
| Who is on it | Lists you maintain yourself | Groups that fill themselves |
| Language | Yours | The buyer’s |
| Agreement | A thumbs-up | Order confirmation and dossier |
| New buyers | Only those you already know | Watchers outside your network Plus, planned |
Free for your own network
You only pay when you want to reach beyond the buyers you already know.
Plus Planned
Price to follow
- Surplus lots also visible to verified watchers
- Counted anonymously on the public product page
- Sending via WhatsApp
- Secure payment with new buyers
Auction houses and associations
Under your own name
The platform under your own name, with your rules per product. We are looking for a first pilot partner.
More for auction housesFrequently asked questions
Do my buyers need to create an account?
No. They get an email with a personal link and respond right there. How it works for buyers.
Who can see my contacts?
Only your own company. Not other users, and not your auction house or association either. Buyers do not see each other or each other’s bids.
What if I am tied to my association or auction house?
Then you register that product there first. Whatever they do not take, you may offer yourself. All with one account.
Does this replace my regular customers or my ERP?
No. You serve your regular customers for free as a group. There is no link with your ERP.
Your next surplus lot, this time through your network.
We are starting with a small group of growers and traders. Join in and help decide what comes first.
Know someone who could use this?
A fellow grower, your trader or the neighbour with a full cold store: pass OpenAGF on.